002292 on Shenzhen Stock Exchange

Alpha Group Company

Chinese animation and toy company

Alpha Group Co., Ltd. (simplified Chinese: 奥飞娱乐股份有限公司; traditional Chinese: 奧飛娛樂股份有限公司; pinyin: Aòfēi Yúlè Gǔfèng Yǒuxiàngōngsī, in short 奥飞娱乐/ 奧飛娛樂/ Aòfēi Yúlè,) is a Chinese multinational conglomerate with animation, toy, mass media asset and entertainment company headquartered created by Cai Dongqing in 1993.2 From Wikipedia, CC BY-SA 4.0

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Last updated Oct 16, 2026.

Overview

1993Founded1

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  • Ticker002292 on Shenzhen Stock Exchange1
  • IndustryTV industry, Tokusatsu Industry, animation, game industry1
  • HeadquartersShantou1
  • Websitewww.gdalpha.com

Alpha Group Co., Ltd. (simplified Chinese: 奥飞娱乐股份有限公司; traditional Chinese: 奧飛娛樂股份有限公司; pinyin: Aòfēi Yúlè Gǔfèng Yǒuxiàngōngsī, in short 奥飞娱乐/ 奧飛娛樂/ Aòfēi Yúlè,) is a Chinese multinational conglomerate with animation, toy, mass media asset and entertainment company headquartered created by Cai Dongqing in 1993. In 2016, it changed its name from Alpha Animation (simplified Chinese: 广东奥飞动漫文化股份有限公司; traditional Chinese: 廣東奧飛動漫文化股份有限公司; pinyin: Guǎngdōng Aòfēi Dòngmàn Wénhuà Gǔfèng Yǒuxiàn gōngsī, in short 奥飞动漫/ 奧飛動漫/ Aòfēi Dòngmàn, English: Guangdong Alpha Animation and Culture Company). The company has a Chinese webcomics site, U17, and also an American film company, Alpha Pictures, and has announced the creation of an animation division also based in the United States.2

How it started

Auldey Toys

In 1993, Cai Dongqing spent 800,000 RMB to establish Auldey Toys company in Chenghai County, Shantou City, Guangdong Province, China. But the company couldn't develop, so in order to solve this trouble Cai established "Guangzhou Alpha Culture Spread Company".

Alpha Animation

In 2006, Alpha Animation used ads to sell "yo-yo" ball, and Blazing Teens (Chinese: 火力少年王).

In 2007, Alpha was transformed to establish "Guangdong Alpha Animation and Culture Company".

In 2012, Alpha Animation partnered with Hasbro to co-develop brands for China and other global markets. One of the brands selected was Alpha's Blazing Teens series, alongside an unnamed Hasbro property. The first results from this collaboration include Blazing Team and a Kre-O line of toys based on Alpha's Armor Hero franchise, both of which launched in late 2015.

From Wikipedia’s article on Alpha Group Company, shared under CC BY-SA 4.0.2

Leadership

Who has led Alpha Group Company, and when. Pick a name to see everywhere that person has worked.

Timeline

  1. 1993Founded Founded1

Sources

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