Private company

Alloy Entertainment

Logo: Warner Bros., Public domain, via Wikimedia Commons3

Book packaging and television production unit of Warner Bros. Television Studios

Alloy Entertainment, LLC (formerly Daniel Weiss Associates and 17th Street Productions) is a book packaging and television production unit of WBTVS Scripted Production, which is a division of Warner Bros. Television Studios. It produces books, television series, and feature films. Alloy Entertainment produces approximately thirty new books a year, which are published globally in more than forty languages.2 It is headquartered in New York City.1 Wikipedia text CC BY-SA 4.0

Last updated Oct 20, 2026.

Overview

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Alloy Entertainment, LLC (formerly Daniel Weiss Associates and 17th Street Productions) is a book packaging and television production unit of WBTVS Scripted Production, which is a division of Warner Bros. Television Studios. It produces books, television series, and feature films.2

Corporate structure

Alloy Entertainment is part of a group headed by Skydance Corporation. 1,255 entities, 16 countries on record. Switch between the flow chart and the network, and select any entity to see its details.

Built from parent and subsidiary links from GLEIF, the Global Legal Entity Identifier Foundation (CC0); subsidiaries listed in Exhibit 21 of annual reports filed with the SEC; subsidiaries, stakes and holdings from Wikidata (CC0); major holders from Schedules 13D and 13G. Each entity in the chart links to its source.

The story

Daniel Weiss Associates was founded in January 1987 as a book packaging company. In 1997, the division 17th Street Productions was created to specialize in young adult fiction.

In January 2000, 17th Street Productions was sold to Alloy, Inc. (later Alloy Digital), and was renamed Alloy Entertainment. Led by Leslie Morgenstein, the division became a frequent partner with publishers and studios to produce film and television adaptations of young adult books.

On June 11, 2012, Alloy Digital's majority owner ZelnickMedia sold Alloy Entertainment to Warner Bros. Television of which it remains owned by the current owner Warner Bros. Discovery.

From Wikipedia’s article on Alloy Entertainment, shared under CC BY-SA 4.0.4

Products and brands

  • novel

Listed on Wikidata.1

Subsidiaries and ownership

Parent company

Owners

From Wikidata.1

Sources

The numbers on this page point here. Each one links to the record it came from.

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