The story
The organization was founded in 1919, and originally named the American Bottlers of Carbonated Beverages. In 1966, it renamed itself the National Soft Drink Association. Then in November 2004, it changed to its current name, "to better reflect the expanded range of nonalcoholic beverages the industry produces."
From Wikipedia’s article on American Beverage Association, shared under CC BY-SA 4.0.4