How it started
Ashok Motors
Ashok Motors was founded in 1948 by Raghunandan Saran, an Indian independence campaigner from Punjab. By the end of the Indian Independence Movement, he was persuaded by India's first Prime Minister Jawaharlal Nehru to invest in a modern industrial venture. Ashok Motors was incorporated in 1948 as a company to assemble and manufacture Austin cars from England, and the company was named after the founder's only son, Ashok Saran. The company had its headquarters in Chennai, with the manufacturing plant also in Chennai. The company was engaged in the assembly and distribution of Austin A40 passenger cars in India.
In year 1954 Indian government gave approvals to Ashok Motors to manufacturer Leyland Comet trucks the generation range of cabover trucks from Leyland and they also received approvals to manufacture Tiger Cub lightweight bus also by Leyland. These were the first models of British Leyland manufactured in india.
The collaboration ended in 1975 but the holding of British Leyland, which was then a major British vehicle conglomerate due to several mergers, agreed to assist in technology, which continued until the 1980s. After 1975, changes in management structures saw the company launch various vehicles in the Indian market, with many of these models continuing to this day with various upgrades.
Under Iveco and Hinduja partnership
In 1987, the overseas holding by Land Rover Leyland International Holdings Limited (LRLIH) was taken over by a joint venture between the Hinduja Group, the Non-Resident Indian transnational group and Iveco, part of the Fiat Group.
From Wikipedia’s article on Ashok Leyland, shared under CC BY-SA 4.0.2
