Private company

Bankrate

Logo: Bankrate, Public domain, via Wikimedia Commons4

American financial services company

Bankrate, LLC is a consumer financial services company based in New York City. Bankrate.com, perhaps its best-known brand, is a personal finance website.3 From Wikipedia, CC BY-SA 4.0

Last updated Oct 16, 2026.

Overview

1976Founded1
  • Industrypersonal finance1
  • HeadquartersNew York City1
  • Websitewww.bankrate.com
  • Incorporated inDE5
  • Business address1675 Broadway, 22Nd Floor, New York, Ny 100195
  • Filer categoryAccelerated filer5

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Bankrate, LLC is a consumer financial services company based in New York City. Bankrate.com, perhaps its best-known brand, is a personal finance website. As of November 8, 2017, it became a subsidiary of Red Ventures through an acquisition. Bankrate contains AI-generated articles, and, like most other websites owned by Red Ventures, is considered "generally unreliable" by Wikipedia due to its lack of credibility.3

How it started

History

Bankrate was founded in 1976 by Robert K. Heady as a print publisher of the "Bank Rate Monitor."

In 1996, the company began moving its business online. Today, Bankrate, Inc.'s online network includes Bankrate.com as well as CreditCards.com, Caring.com, Interest.com, Bankaholic.com, Mortgage-calc.com, CreditCardGuide.com, ThePointsGuy.com, Bankrate.com.cn, CreditCards.ca, NetQuote.com, CD.com, Walla.by and Quizzle.

The online network received over 150 million visits in 2010.

In January 2011, Bankrate completed the acquisition of Trouve Media. In December 2011, Bankrate completed the acquisition of substantially all of the assets of InsWeb Corporation for $65 million in cash.

In March 2012, Bankrate acquired InsuranceAgents.com.

From Wikipedia’s article on Bankrate, shared under CC BY-SA 4.0.3

Leadership

Who has led Bankrate, and when. Pick a name to see everywhere that person has worked.

Chief executive

  1. Matt Fellowes2025–now
19801990200020102020

Timeline

  1. Oct 2025New chief executive Matt Fellowes becomes CEO1
  2. 1976Founded Founded1

Sources

The numbers on this page point here. Each one links to the record it came from.

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