The story
Founded by Bertelsmann.1
The company was founded on 30 March 1997 by Bertelsmann as 'Bertelsmann On-Line'. In 2003, it was sold to Weltbild, Holtzbrinck Networks and T-Online Venture Funds. From 2009 until 2012 the company was managed by Cyrte Investments, part of Delta Lloyd. On 9 May 2012 the Dutch Koninklijke Ahold N.V. acquired Bol.com.
From Wikipedia’s article on Bol.com, shared under CC BY-SA 4.0.5