Private company

Best & Less

Logo: Best & Less, CC BY-SA 4.0, via Wikimedia Commons3

Australian clothing store chain

Best & Less is an Australian retailer of clothing and household linens. As of October 2022, Best & Less has 182 stores as well as an online platform.2 From Wikipedia, CC BY-SA 4.0

Last updated Oct 16, 2026.

Overview

1965Founded1

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Best & Less, Westfield Carousel
Photo: Samuel Wiki, CC0, via Wikimedia Commons4

Best & Less is an Australian retailer of clothing and household linens. As of October 2022, Best & Less has 182 stores as well as an online platform.2

How it started

History

Best & Less was founded by Berel Ginges in January 1965, by occupying part of the ground floor of the department store "Snows" which was in the process of closing down. Prior to trading as Best & Less, the store was known as "Shenows". Best & Less officially opened their first store in Parramatta on 27 May 1965.

Best & Less was known for its frugal in-store appearance, with minimal fixtures, and its advertising tagline was "You don't pay for any fancy overheads". The ads often featured Joy Muir, then president of the Australian Housewives' Association, delivering the line to cameras.

In 1998, Best & Less was acquired by the South African investment company Pepkor. Steinhoff Asia Pacific (later renamed Greenlit Brands) obtained Best & Less when it acquired Pepkor in 2014.

In December 2019, Allegro Funds acquired Best & Less from Greenlit Brands.

From Wikipedia’s article on Best & Less, shared under CC BY-SA 4.0.2

Timeline

  1. Jul 26, 2021Went public Listed on Australian Securities Exchange1
  2. 1965Founded Founded1

Sources

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