Overview
2008Founded1
Compare with Sangoma Technologies Corp, Nextdoor or System1, Inc., or pick any stock.
- TickerCDLX on Nasdaq1
- Industryloyalty marketing1
- HeadquartersAtlanta1
- Websitewww.cardlytics.com
- Legal formDelaware corporation1
- Incorporated inDE4
- Business address675 Ponce De Leon Avenue, Ne, Suite 4100, Atlanta, Ga 303084
- Filer categoryAccelerated filer, Smaller reporting company4
See how the biggest companies compare on our leaderboards
Financials
From the company’s reports to the SEC. Every number links to the filing it came from.
Key numbers, fiscal 2025
What sells
Revenue by product, business segment and region, as the company reports it to the SEC.
Products and services
Cost per Redemption brought in 51% of the revenue Cardlytics broke down this way in fiscal 2025.
Products and services by year
| Products and services | 2023 | 2024 | 2025 |
|---|---|---|---|
| Cost per Redemption | $86.5M | $99.4M | $129.3M |
| Cost per Served Sales | $191.3M | $151.5M | $79.1M |
| Bridg Subscription Revenue | $23.8M | $22.7M | $20.9M |
| Bridg Total Revenue | $23.8M | $22.7M | $20.9M |
| Cost Other | $7.6M | $4.7M | $4.0M |
Business segments
Cardlytic Direct brought in 91% of the revenue Cardlytics broke down this way in fiscal 2025.
Business segments by year
| Business segments | 2023 | 2024 | 2025 |
|---|---|---|---|
| Cardlytic Direct | $285.4M | $255.6M | $212.3M |
| Bridg Acquisition | $23.8M | $22.7M | $20.9M |
Regions
United States brought in 87% of the revenue Cardlytics broke down this way in fiscal 2025.
Regions by year
| Regions | 2023 | 2024 | 2025 |
|---|---|---|---|
| United States | $291.4M | $254.1M | $203.0M |
| United Kingdoms | $17.8M | $24.2M | $30.3M |
Where the money goes
Where each dollar of revenue went, fiscal 2025
- Research and development19¢$39.8M
- Other costs81¢$172.6M
Out of $212.3M in revenue.5 The company lost money this year.
Where each dollar of operating cash went, fiscal 2025
- Capital spending5¢$480.0K
- Kept or used elsewhere95¢$8.8M
Out of $9.3M of cash from operations.5
Financial statements
Every line of the income statement in the latest annual report, as filed.5
| Period ending | 2025-12-31 | 2024-12-31 | 2023-12-31 |
|---|---|---|---|
| Revenue | $233.3M | $278.3M | $309.2M |
| Partner Share and other third-party costs | $102.9M | $127.8M | $150.6M |
| Delivery costs | $25.7M | $29.6M | $28.2M |
| Sales and marketing expense | $39.5M | $52.6M | $57.4M |
| Research and development expense | $39.8M | $49.6M | $51.4M |
| General and administrative expense | $47.3M | $56.5M | $58.8M |
| Acquisition, integration and divestiture costs (benefits) | $561.0K | $161.0K | -$6.3M |
| Change in contingent consideration | $102.0K | $210.0K | $1.2M |
| Impairment of goodwill and intangible assets | $58.8M | $131.6M | $70.5M |
| Gain (Loss) on Disposition of Business | -$4.8M | $0 | $6.5M |
| Depreciation and amortization expense | $25.2M | $25.7M | $26.5M |
| Total costs and expenses | $335.1M | $473.8M | $444.9M |
| Operating loss | -$101.8M | -$195.5M | -$135.7M |
| Interest expense, net | -$7.9M | -$5.6M | -$2.3M |
| Foreign currency gain/(loss) | $6.2M | -$1.3M | $3.3M |
| Gain on debt extinguishment | $0 | $13.0M | $0 |
| Total other (expense)/income | -$1.7M | $6.2M | $968.0K |
| Loss before income taxes | -$103.5M | -$189.3M | -$134.7M |
| Income tax benefit | $0 | $0 | $0 |
| Net Loss | -$103.5M | -$189.3M | -$134.7M |
| Net loss per share, basic (in dollars per share) | -$1.95 | -$3.91 | -$3.69 |
| Net loss per share, diluted (in dollars per share) | -$1.95 | -$3.91 | -$3.69 |
| Weighted-average common shares outstanding, basic (in shares) | 53.1M shares | 48.4M shares | 36.5M shares |
| Weighted-average common shares outstanding, diluted (in shares) | 53.1M shares | 48.4M shares | 36.5M shares |
Every line of the balance sheet in the latest annual report, as filed.5
| Period ending | 2025-12-31 | 2024-12-31 | 2023-12-31 |
|---|---|---|---|
| Cash and cash equivalents | $48.7M | $65.6M | $91.8M |
| Accounts receivable and contract assets, net | $82.7M | $103.3M | |
| Other receivables | $2.6M | $3.8M | |
| Prepaid expenses and other assets | $3.3M | $5.3M | |
| Total current assets | $137.3M | $178.0M | |
| Property and equipment, net | $2.0M | $2.6M | |
| Right-of-use assets under operating leases, net | $4.9M | $6.3M | |
| Intangible assets, net | $5.6M | $11.4M | |
| Goodwill | $110.3M | $159.4M | $277.2M |
| Capitalized software development costs, net | $24.2M | $33.3M | |
| Other long-term assets, net | $1.3M | $1.6M | |
| Total assets | $285.6M | $392.7M | |
| Accounts payable | $3.4M | $3.7M | |
| Accrued compensation | $6.1M | $5.5M | |
| Accrued expenses | $7.7M | $7.2M | |
| Partner Share liability | $24.9M | $32.5M | |
| Consumer Incentive liability | $32.1M | $45.5M | |
| Contract with Customer, Liability, Current | $2.6M | $2.2M | |
| Short-Term Debt | $0 | $45.9M | |
| Current operating lease liabilities | $1.6M | $2.0M | |
| Current contingent consideration | $0 | -$4.6M | |
| Total current liabilities | $78.4M | $149.0M | |
| Convertible senior notes, net | $168.8M | $167.7M | |
| Other Long-Term Debt | $40.1M | $0 | |
| Long-term deferred revenue | $52.0K | $0 | |
| Long-term operating lease liabilities | $4.8M | $6.0M | |
| Total liabilities | $292.1M | $322.7M | |
| Common stock | $10.0K | $10.0K | |
| Additional paid-in capital | $1.4B | $1.4B | |
| Accumulated other comprehensive (loss) income | -$2.0M | $3.6M | |
| Accumulated deficit | -$1.4B | -$1.3B | |
| Total stockholders (deficit) equity | -$6.5M | $70.0M | $134.8M |
| Total liabilities and stockholders (deficit) equity | $285.6M | $392.7M | |
| Common stock, par value (in usd per share) | $0.00 | $0.00 | |
| Common stock, shares authorized (in shares) | 100.0M shares | 100.0M shares | |
| Common stock, shares issued (in shares) | 54.5M shares | 51.3M shares | |
| Common stock, shares outstanding (in shares) | 54.5M shares | 51.3M shares |
Cash flow is reported year to date, not quarter by quarter, so there are no separate quarterly figures.
Every line of the cash flow in the latest annual report, as filed.5
| Period ending | 2025-12-31 | 2024-12-31 | 2023-12-31 |
|---|---|---|---|
| Net Loss | -$103.5M | -$189.3M | -$134.7M |
| Credit loss expense | $2.1M | $6.1M | $1.7M |
| Depreciation and amortization | $25.2M | $25.7M | $26.5M |
| Amortization of financing costs charged to interest expense | $1.5M | $1.6M | $1.6M |
| Amortization of right-of-use asset | $2.2M | $2.2M | $3.1M |
| Impairment of goodwill and intangible assets | $58.8M | $131.6M | $70.5M |
| Gain (Loss) on Disposition of Business | -$4.8M | $0 | $6.5M |
| Gain on debt extinguishment | $0 | -$13.0M | $0 |
| Stock-based compensation expense | $28.1M | $40.4M | $41.0M |
| Business Combination, Contingent Consideration, Change in Contingent Consideration, Liability, Increase (Decrease) | $102.0K | $210.0K | $1.2M |
| Other non-cash expense (income), net | -$6.2M | $1.5M | -$4.2M |
| Accounts receivable and contracts assets, net | $20.6M | $12.5M | -$7.7M |
| Prepaid expenses and other assets | $1.8M | $1.4M | $2.5M |
| Accounts payable | $179.0K | $499.0K | $239.0K |
| Other accrued expenses | -$724.0K | -$6.6M | -$7.5M |
| Partner Share liability | -$8.2M | -$16.4M | $405.0K |
| Customer Incentive liability | -$8.0M | -$7.1M | -$1.4M |
| Net cash provided by (used in) operating activities | $9.3M | -$8.8M | -$185.0K |
| Acquisition of property and equipment | -$480.0K | -$1.6M | -$667.0K |
| Capitalized software development costs | -$15.3M | -$17.7M | -$11.7M |
| Proceeds from Divestiture of Businesses, Net of Cash Divested | $480.0K | $552.0K | $2.3M |
| Net cash used in investing activities | -$15.3M | -$18.7M | -$10.1M |
| Proceeds from issuance of debt | $56.0M | $172.5M | $30.0M |
| Principal payments of debt | -$62.0M | -$199.3M | -$31.0K |
| Proceeds from termination of capped calls related to convertible notes | $0 | $115.0K | $0 |
| Proceeds from issuance of common stock | $0 | $48.6M | $55.0K |
| Settlement of contingent consideration | -$5.0M | -$14.2M | -$50.0M |
| Equity issuance costs | $0 | -$309.0K | $0 |
| Debt issuance costs | -$122.0K | -$6.0M | $0 |
| Net cash (used in) provided by financing activities | -$11.1M | $1.4M | -$20.0M |
| Effect of exchange rates on cash, cash equivalents and restricted cash | $259.0K | -$110.0K | $118.0K |
| Net decrease in cash, cash equivalents and restricted cash | -$16.9M | -$26.2M | -$30.2M |
| Cash paid for interest | $9.3M | $6.1M | $4.2M |
| Issuance of common stock, net of issuance costs - Settlement Agreement (as defined below) | $0 | $27.5M | $0 |
Leadership
Who has led Cardlytics, and when. Pick a name to see everywhere that person has worked.
Board members and other officers (1)
- Board memberDavid Perdue 2010 to 20141
Employees over time
- 20194321
Timeline
Recent filings
- Oct 2, 2026144
- Oct 2, 20264
- Oct 1, 2026144
- Sep 11, 20268-K
- Aug 24, 20264/A
- Aug 24, 20264/A
- Aug 24, 20264/A
- Aug 24, 20264/A
- Aug 24, 20264/A
- Aug 24, 20264/A
- Aug 18, 2026144
- Aug 18, 20264
- Aug 17, 2026144
- Aug 5, 20268-K
- Aug 5, 202610-Q
Every filing from the last three years, summarized. The full record is on SEC EDGAR.2
Links
- Websitewww.cardlytics.com1
- X (Twitter)x.com/cardlytics1
- WikidataQ103793759
- SEC EDGARCIK 1666071
Sources
The numbers on this page point here. Each one links to the record it came from.
- 1WikidataCardlytics on Wikidata
- 2SEC EDGARCardlytics filings on SEC EDGAR
- 3Company websiteCardlytics logo
- 4SEC EDGARCardlytics filings on SEC EDGAR
- 5SEC EDGARCardlytics 10-K for fiscal 2025
- 6SEC EDGARCardlytics 10-K for fiscal 2019
- 7SEC EDGARCardlytics 10-K for fiscal 2020
- 8SEC EDGARCardlytics 10-K for fiscal 2021
- 9SEC EDGARCardlytics 10-K for fiscal 2022
- 10SEC EDGARCardlytics 10-Q for fiscal 2026
- 11SEC EDGARCardlytics 10-Q for fiscal 2026
- 12SEC EDGARCardlytics 10-K for fiscal 2019