How it started
History
Donlen Corporation was founded in 1965 by Donald Rappeport and Leonard Vine. In September 2011 the company was acquired by Hertz Global Holdings, Inc for $250 million in cash and the assumption of $770 million in Donlen fleet debt and operated as a subsidiary of the Hertz Corporation. On March 30, 2021, Hertz completed a sale of the business to Athene Holding.
In December 2022, Donlen, Wheels, and LeasePlan USA combined under Athene to create one of the largest fleet management businesses in North America. On February 28, 2023, the combined entity officially began operating as Wheels. As part of this rebranding, the Donlen website now redirects to wheels.com, reflecting the integrated operations and unified brand.
From Wikipedia’s article on Donlen Corporation, shared under CC BY-SA 4.0.2