FFG on NYSE

FBL Financial Group

Logo: The logo is from the following website: www.fblfinancial.com http://files.shareholder.com/downloads/FFG/1146921050x0x373332/5d37113b-bfeb-4974-bd8f-e6596f21b059/Roadshow-3Q10-web.pdf last page, Non-free logo, via Wikipedia5

American financial services company

FBL Financial Group, Inc. is a financial services holding company, headquartered in West Des Moines, Iowa, and traded on the New York Stock Exchange under the symbol FFG. Its primary operating subsidiary, Farm Bureau Life Insurance Company, underwrites and markets a broad range of life insurance and annuities to individuals and businesses.3 From Wikipedia, CC BY-SA 4.0

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Last updated Oct 19, 2026.

Overview

1939Founded1

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  • TickerFFG on NYSE1
  • Industrylife insurance1
  • HeadquartersWest Des Moines1
  • Websitewww.fblfinancial.com
  • Incorporated inIA6
  • Business address5400 University Ave, West Des Moines, Ia 502666
  • Filer categoryAccelerated filer6
  • Legal formProfit Corporation4
  • LEI2549006YAUTVFQLEG3894
  • StatusActive4
  • LEI statusIssued and current4
  • Registered addressC/O MARK D. WICKHAM, 50266 West Des Moines, United States4
  • Registered withBusiness Services Division (Secretary of State), 1700104

FBL Financial Group, Inc. is a financial services holding company, headquartered in West Des Moines, Iowa, and traded on the New York Stock Exchange under the symbol FFG.3

The story

Founded by American Farm Bureau Federation in 1939.1

The company traces its history to the Great Depression in the 1930s, when the Iowa chapter of the Farm Bureau established Farm Bureau Mutual Insurance Company in 1939 to sell insurance to farmers.

Farm Bureau Life Insurance Company was founded as Iowa Life Insurance Company on October 30, 1944, and opened for business in 1945.

Over the years, various state Farm Bureaus merged their insurance company operations into the company.

In July 1996, FBL Financial Group was listed on the New York Stock Exchange at a split-adjusted initial public offering price of $8.75.

In 2003, one of FBL's primary operating subsidiaries, EquiTrust Life Insurance Company, began selling single premium deferred annuity products nationally through independent marketing companies. The following year, it began selling indexed annuity products. In 2011, FBL sold EquiTrust Life to a controlled affiliate of Guggenheim Partners.

In 2018, FBL Financial Group incorporated FBL Holdings as a standalone subsidiary, a diversified asset fund that specializes in digital assets management and securities.

On November 18, 2019, FBL appointed Daniel D. Pitcher CEO to replace Jim Brannen.

FBL's quarter-century as a publicly traded company ended in 2021, when Farm Bureau Property & Casualty Insurance Company (FBPCIC) bought all the Class A and Class B common stock that neither FBPCIC nor the Iowa Farm Bureau Federation already owned. On May 25, 2021, FBPCIC announced that it had bought up the remaining shares for $61 apiece in cash.

From Wikipedia’s article on FBL Financial Group, shared under CC BY-SA 4.0.7

Leadership

Who has led FBL Financial Group, and when. Pick a name to see everywhere that person has worked.

Board members and other officers (56)

Subsidiaries and ownership

Also owns

  • Farm Bureau Financial Services

From Wikidata.1

Timeline

  1. Feb 4, 2020New chief executive Daniel D. Pitcher becomes CEO8
  2. Feb 5, 2013New chief executive James Brannen becomes CEO9
  3. Apr 30, 2009New chief executive James E. Hohmann becomes CEO10
  4. Jan 18, 2006New chief executive William J. Oddy becomes CEO11
  5. 1939Founded Founded1

Sources

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