The story
Opta Index Limited was founded in 1996 to analyze Premier League football matches and was contracted by Sky Sports for their television broadcasts of the 1996–97 season. The following season, Opta became the official statistics provider for the league itself and became sponsored by Carling. In June 1999, Opta was acquired by internet betting service Sports Internet Group for £3.9 million. Sky Group acquired the Sports Internet Group in 2000 and sold Opta to Sportingstatz Limited, a data service co-founded by Aidan Cooney.
Opta debuted its current real-time data collection process for football matches in 2006 and leading to an expansion in new data offerings across different sports. In 2011, the company entered the US market when it opened an office in New York and partnered with Major League Soccer.
From Wikipedia’s article on Opta Sports, shared under CC BY-SA 4.0.4