Private company

Penn Schoen Berland

Logo: Ck711wong, CC BY-SA 4.0, via Wikimedia Commons3

PSB Insights (formerly Penn, Schoen & Berland) is a consultancy firm founded in 1977 by Mark Penn and Douglas Schoen.2 Wikipedia text CC BY-SA 4.0

Last updated Oct 20, 2026.

Overview

1975Founded1

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PSB Insights (formerly Penn, Schoen & Berland) is a consultancy firm founded in 1977 by Mark Penn and Douglas Schoen.2

The story

Founded by Mark Penn in 1975.1

Leadership

Who has led Penn Schoen Berland, and when. Pick a name to see everywhere that person has worked.

Timeline

  1. 1975Founded Founded1

Sources

The numbers on this page point here. Each one links to the record it came from.

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