RGR on NYSE

Sturm, Ruger & Co.

Logo: ruger.com4

American firearm manufacturing company

Sturm, Ruger & Company, Inc., better known by the shortened name Ruger, is an American firearm manufacturing company based in Mayodan, North Carolina, with production facilities also in Newport, New Hampshire; Mayodan, North Carolina; Hebron, Kentucky; and Prescott, Arizona. The company was founded in 1949 by Alexander McCormick Sturm and William B. Ruger and has been publicly traded since 1969.3 From Wikipedia, CC BY-SA 4.0

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Last updated Oct 18, 2026.

Overview

1949Founded1

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  • TickerRGR on NYSE1
  • Industryweapons industry1
  • HeadquartersSouthport1
  • Websitewww.ruger.com
  • Legal formjoint-stock company1
  • Incorporated inDE5
  • Business address700 S Ayersville Road, Mayodan, Nc 270275
  • Filer categoryLarge accelerated filer5

Sturm, Ruger & Company, Inc., better known by the shortened name Ruger, is an American firearm manufacturing company based in Mayodan, North Carolina, with production facilities also in Newport, New Hampshire; Mayodan, North Carolina; Hebron, Kentucky; and Prescott, Arizona. The company was founded in 1949 by Alexander McCormick Sturm and William B. Ruger and has been publicly traded since 1969.3

Financials

From the company’s reports to the SEC. Every number links to the filing it came from.

Key numbers, fiscal 2025

14.9%Gross margin7
-2.3%Operating margin7
-0.8%Net margin7
1.9%Revenue growth, 20257
-1.5%Return on equity7
$38.5MFree cash flow7

What sells

Revenue by product, business segment and region, as the company reports it to the SEC.

Products and services

Firearms brought in 100% of the revenue Sturm, Ruger & Co. broke down this way in fiscal 2025.

  1. Firearms$543.5M7100%up 2% from 2024
  2. Unaffiliated Castings$2.6M70%down 15% from 2024
Products and services by year
Products and services202320242025
Firearms$540.7M$532.6M$543.5M
Unaffiliated Castings$3.0M$3.0M$2.6M

Business segments

Firearms brought in 95% of the revenue Sturm, Ruger & Co. broke down this way in fiscal 2025.

  1. Firearms$543.5M795%up 2% from 2024
  2. Castings$26.2M75%down 24% from 2024
Business segments by year
Business segments202320242025
Firearms$540.7M$532.6M$543.5M
Castings$34.6M$26.2M

Where the money goes

Where each dollar of revenue went, fiscal 2025

  • Cost of revenue85¢$464.9M
  • Research and development2¢$8.4M
  • Other costs13¢$70.0M
  • Income tax1¢$2.8M

Out of $546.1M in revenue.7 The company lost money this year.

Where each dollar of operating cash went, fiscal 2025

  • Capital spending29¢$15.8M
  • Dividends paid19¢$10.1M
  • Share buybacks48¢$26.1M
  • Kept or used elsewhere4¢$2.2M

Out of $54.3M of cash from operations.7

Financial statements

Revenue8910117$546.1M in 2025+33% since 2019
0$200.0M$400.0M$600.0M$800.0M2019: $410.5M$410.5M20192020: $568.9M$568.9M2020+39%2021: $730.7M$730.7M2021+28%2022: $595.8M$595.8M2022−18%2023: $543.8M$543.8M2023−9%2024: $535.6M$535.6M2024−1%2025: $546.1M$546.1M2025+2%
Gross profit8910117$81.2M in 2025−18% since 2019
0$100.0M$200.0M$300.0M2019: $99.5M$99.5M20192020: $191.4M$191.4M2020+92%2021: $279.6M$279.6M2021+46%2022: $180.1M$180.1M2022−36%2023: $133.6M$133.6M2023−26%2024: $114.4M$114.4M2024−14%2025: $81.2M$81.2M2025−29%
Operating income8910117-$12.3M in 2025
-$100.0M0$100.0M$200.0M$300.0M2019: $39.4M$39.4M20192020: $119.1M$119.1M2020+203%2021: $203.1M$203.1M2021+70%2022: $103.5M$103.5M2022−49%2023: $52.1M$52.1M2023−50%2024: $31.7M$31.7M2024−39%2025: -$12.3M-$12.3M2025
Net income8910117-$4.4M in 2025
-$50.0M0$50.0M$100.0M$150.0M$200.0M2019: $32.3M$32.3M20192020: $90.4M$90.4M2020+180%2021: $155.9M$155.9M2021+72%2022: $88.3M$88.3M2022−43%2023: $48.2M$48.2M2023−45%2024: $30.6M$30.6M2024−37%2025: -$4.4M-$4.4M2025

Every line of the income statement in the latest annual report, as filed.7

Period ending2025-12-312024-12-312023-12-31
Total net sales$546.1M$535.6M$543.8M
Cost of products sold$464.9M$421.2M$410.1M
Gross profit$81.2M$114.4M$133.6M
Selling$39.1M$38.8M$38.8M
General and administrative$54.2M$44.0M$42.8M
Other operating expense (income), net$187.0K-$5.0K
Total operating expenses$93.5M$82.8M$81.5M
Operating (loss) income-$12.3M$31.7M$52.1M
Royalty income$1.4M$857.0K$658.0K
Interest income$3.3M$4.9M$5.5M
Interest expense-$94.0K-$102.0K-$205.0K
Other income, net$572.0K$481.0K$822.0K
Total other income, net$5.1M$6.1M$6.7M
(Loss) income before income taxes-$7.2M$37.8M$58.8M
Income taxes-$2.8M$7.2M$10.6M
Net (loss) income and comprehensive (loss) income-$4.4M$30.6M$48.2M
Basic (Loss) Earnings Per Share-$0.27$1.79$2.73
Diluted (Loss) Earnings Per Share-$0.27$1.77$2.71
Weighted average number of common shares outstanding Basic16.2M shares17.1M shares17.7M shares
Weighted average number of common shares outstanding Diluted16.2M shares17.3M shares17.8M shares
Cash Dividends Per Share$0.62$0.69$6.27

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The story

Founded by William B. Ruger in 1949.1

Sturm, Ruger & Company was founded by William B. Ruger and Alexander McCormick Sturm in 1949 in a small rented machine shop in Southport, Connecticut.

Just before their partnership, Bill Ruger had successfully duplicated two Japanese "baby" Nambu pistols in his garage, from a captured Nambu that he acquired from a returning Marine, at the close of World War II. When it came to designing the Company's first product, Bill Ruger designed a semi-auto pistol that incorporated the looks of the German 9mm Luger P08 and the American Colt Woodsman into their first commercially produced.22 caliber pistol (see Ruger Standard), which became so successful that it launched the entire company.

Ruger is a dominant manufacturer in the.22 LR rimfire rifle market in the U.S., due primarily to the sales of its Ruger 10/22 semiautomatic rifle. The 10/22 is very popular due to its reputation for being relatively inexpensive and of high quality. As a result, a wealth of after-market accessories and parts were made available for it, which has further increased its popularity.

Ruger similarly dominates the.22 rimfire semi-automatic pistol market with the Ruger Mark IV, a descendant of the Ruger Standard pistol. Like the 10/22, the Mark Series is supported with a wide variety of aftermarket accessories. The 22/45 is similar to the Ruger Standard family of pistols but features a different grip angle, that of the Colt 1911 (as opposed to that of a Luger utilized in the Ruger Standard).

Ruger is also renowned for the production of high-quality revolvers, such as the GP100 and Redhawk lines. They also have some presence in the semi-auto pistol market, with the SR1911 and SR22 lines of handguns.

From 1949 through 2004, Ruger manufactured over 20 million firearms. The company is headquartered in Southport, Connecticut, and maintains manufacturing facilities in Newport, New Hampshire; Prescott, Arizona; and Mayodan, North Carolina. Ruger's subsidiaries are Ruger Precision Metals LLC in Earth City, Missouri, Pine Tree Castings in Newport, New Hampshire, and Ruger Sportswear & Accessories in Mayodan, North Carolina. Ruger's Pine Tree Castings division makes ferrous, ductile iron, and commercial titanium castings. Ruger had a division known as Ruger Golf, making steel and titanium castings for golf clubs made by several different brands in the 1990s.

Sturm, Ruger stock has been publicly traded since 1969 and became a New York Stock Exchange company in 1990 (NYSE:RGR). After Alex Sturm died in 1951, William B. Ruger continued to direct the company until he died in 2002.

In September 2020, the company bought the Marlin Firearms company from bankrupt Remington Outdoor Company. Just one year after the acquisition of Marlin, Ruger introduced the first Ruger-made Marlin lever-action rifle, the Model 1895 SBL.

Read the full text

In 2024, Ruger celebrated their 75th anniversary.

From Wikipedia’s article on Sturm, Ruger & Co., shared under CC BY-SA 4.0.6

Leadership

Who has led Sturm, Ruger & Co., and when. Pick a name to see everywhere that person has worked.

Board members and other officers (31)

Products and brands

  • firearm

Listed on Wikidata.1

Ruger breaks down its products into nine categories:

Bolt-action rifles

Hawkeye

Ruger Scout Rifle (discontinued) replaced by the American Rifle Generation II Scout rifle

77-Series

Read the full text

Ruger American Rifle (discontinued) replaced by the American Rifle Generation II

Ruger American Rimfire

Ruger Precision Rifle

Ruger Precision Rimfire

Ruger American Rifle Generation II

Autoloading rifles

10/22

Mini-14

Mini Thirty

SFAR (discontinued)

PC carbine

LC carbine

Harrier

AR-556 (discontinued)

SR-556 (discontinued)

SR-762 (discontinued)

Deerfield carbine (discontinued)

XGI (not produced: development halted)

Police carbine (discontinued)

Model 44 (discontinued)

10/17 (discontinued)

Lever-action rifles

Model 96 (96/44, 96/22 and 96/17 discontinued)

Single-shot rifles

No. 1

No. 3 (discontinued)

Shotguns

Gold Label (discontinued)

Red Label (discontinued)

Ruger Red Label III

Submachine guns (discontinued)

MP9 (discontinued)

Centerfire pistols

Ruger American Pistol

Security-9

Ruger MAX-9

EC9s

SR1911

LCP II

LCP Max

LC380

Ruger-5.7

Security-380

PC Charger

LC Charger

LCP II in.380 auto (discontinued)

LC9 (discontinued)

LC9s (discontinued)

Hawkeye (discontinued)

P-Series (discontinued)

SR-Series (discontinued)

Ruger RXM (based on the 3rd generation Glock G19)

Rimfire pistols

Mark IV

LCP II in.22 LR

22 Charger (discontinued)

SR22 (discontinued)

Standard (MK I) (discontinued)

MK II (discontinued)

MK III / 22/45 (discontinued)

Double-action revolvers

SP101

GP100

Redhawk

Super Redhawk

Super Redhawk Alaskan

LCR

Security-Six/Service-Six/Speed-Six (discontinued)

Single-action revolvers

Bearcat

New Model Single-Six

New Model Blackhawk

New Model Super Blackhawk

Ruger Vaquero

Wrangler

Super Wrangler

Old Army (discontinued)

From Wikipedia’s article on Sturm, Ruger & Co., shared under CC BY-SA 4.0.6

Timeline

  1. Mar 11, 2025New chief executive Todd William Seyfert becomes CEO14
  2. May 16, 2017New chief executive Christopher John Killoy becomes CEO15
  3. Sep 26, 2006New chief executive Michael O. Fifer becomes CEO16
  4. Mar 26, 1990Went public Listed on NYSE1
  5. 1949Founded Founded1

Recent filings

  1. Sep 28, 20264 PRIMARY DOCUMENT
  2. Sep 28, 2026SC 14D9 FORM SC14D9
  3. Sep 21, 20264 PRIMARY DOCUMENT
  4. Sep 17, 2026SC TO-T
  5. Sep 17, 2026SCHEDULE 13D/A
  6. Sep 16, 20268-K
  7. Sep 16, 20268-A12B/A
  8. Jul 31, 20268-K
  9. Jul 29, 202610-Q
  10. Jul 29, 20268-K
  11. Jun 4, 20268-K
  12. Jun 3, 20264 PRIMARY DOCUMENT
  13. May 29, 20264 PRIMARY DOCUMENT
  14. May 29, 20264 PRIMARY DOCUMENT
  15. May 29, 20264 PRIMARY DOCUMENT

Every filing from the last three years, summarized. The full record is on SEC EDGAR.2

Sources

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