Private company

Société de Microélectronique et d'Horlogerie

1986–1998, now the Swatch Group, Swiss watchmakers1

Société de Microélectronique et d'Horlogerie was the name of the holding company created by the merger enforced by the Swiss Banks in 1983 of the SSIH and ASUAG, renamed The Swatch Group in 1998. Ernst Thomke, previously CEO of Ebauches SA and ETA SA, was appointed to head the newly established conglomerate as its first CEO. He held his position until 1991.2 Wikipedia text CC BY-SA 4.0

Last updated Oct 20, 2026.

Overview

1986Founded1

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Société de Microélectronique et d'Horlogerie was the name of the holding company created by the merger enforced by the Swiss Banks in 1983 of the SSIH and ASUAG, renamed The Swatch Group in 1998. Ernst Thomke, previously CEO of Ebauches SA and ETA SA, was appointed to head the newly established conglomerate as its first CEO. He held his position until 1991.2

Leadership

Who has led Société de Microélectronique et d'Horlogerie, and when. Pick a name to see everywhere that person has worked.

Chief executive

  1. Ernst Thomke1984–1991
  2. Nicolas Hayek1991–1998
1990200020102020

Acquisitions

  1. Succeeded Allgemeine Gesellschaft der Schweizerischen Uhrenindustrie1

Timeline

  1. 1998Dissolved Dissolved1
  2. 1991New chief executive Nicolas Hayek becomes CEO1
  3. 1986Founded Founded1
  4. 1984New chief executive Ernst Thomke becomes CEO1

Sources

The numbers on this page point here. Each one links to the record it came from.

  1. 1
  2. 2