How it started
History
Tupperware Brands Corporation was founded as The Tupperware Company in 1938 in South Grafton, Massachusetts by Earl Tupper. In 1951, Tupper and his wife moved the company's headquarters to Kissimmee, Florida, where they had purchased 1,000 acres of land. In 1958, Tupper sold The Tupperware Company for $16 million to Rexall. In December 2005, Tupperware Corporation changed its name to Tupperware Brands Corporation to reflect the company's increasing product diversity.
Starting in 1997, Tupperware was directed by Rick Goings.
In 2020, Tupperware Brands Corp. appointed Miguel Fernandez as a new chief executive, who previously served in executive positions at Avon Products Inc. and Herbalife Nutrition Ltd., as CEO. He took over the top position at the company April 6, 2020.
Laurie Ann Goldman, former CEO of clothing manufacturer Spanx, replaced Fernandez as Tupperware CEO on October 17, 2023.
On September 16, 2024, Tupperware Brands Corp. announced that they were preparing to file for Chapter 11 bankruptcy protection later in the week after a failed comeback after beneficial sales during the COVID-19 pandemic. The company's stock fell nearly 60% after the announcement. On September 17, the company was delisted from the New York Stock Exchange, and commenced trading over-the-counter. On September 18, Tupperware Brands filed for Chapter 11 bankruptcy protection, with plans to continue operating during the proceedings. In October, Tupperware avoided its liquidation via a deal with its creditors. In November 2024, the Tupperware brand name was acquired by Party Products LLC, who will allow for Tupperware's operations to continue.
From Wikipedia’s article on Tupperware Brands, shared under CC BY-SA 4.0.3