Private company
Vado Corp.
American advertising services company, incorporated in Nevada. Summary from the record
Last updated Oct 19, 2026.
Overview
- IndustryServices-Advertising1
- HeadquartersVenice, California1
- Incorporated inNV2
- Business address73 Market St., Venice, Ca 902912
- Filer categoryNon-accelerated filer, Smaller reporting company2
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In 2013 co-founders Reeve Benaron and Jason Wulfsohn formed Socialcom Inc (“Socialcom”) by bringing together three businesses they held: a creative agency, a digital performance agency, and a demand side platform (DSP) or programmatic media-buying platform. The core areas of expertise represented by each of these companies - creative and brand building, performance marketing and ad tech - still defines Socialcom’s unique competitive advantage today, as it continues to lean into full-funnel and omnichannel performance solutions for independent agencies and brands. During the last 10 years Socialcom has experienced significant achievements in terms of growth, market relevance, and product innovation, evidenced by an array of prestigious industry awards, including being named one of the fastest-growing companies in America by Deloitte, The Financial Times and the Los Angeles Business Journa…3 From its latest annual report
Financials
From the company’s reports to the SEC. Every number links to the filing it came from.
Key numbers, fiscal 2023
Where the money goes
Where each dollar of revenue went, fiscal 2023
- Cost of revenue53¢$11.3M
- Selling, general and admin47¢$10.1M
Out of $16.0M in revenue.4 The company lost money this year.
Financial statements
| Fiscal year | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 |
|---|---|---|---|---|---|---|---|
| Revenue | $15.3K5 | $06 | $07 | $08 | $17.6M4 | $16.0M4 | |
| Cost of revenue | $1.1K9 | $15.3K5 | $11.5M4 | $11.3M4 | |||
| Gross profit | $14.2K9 | $6.1M4 | $4.7M4 | ||||
| Selling, general and admin | $10.3M4 | $10.1M4 | |||||
| Operating expenses | $135.6K8 | $10.3M4 | $11.0M4 | ||||
| Operating income | -$5299 | -$35.8K6 | -$139.4K7 | -$135.6K8 | -$4.2M4 | -$6.2M4 | |
| Interest | $06 | $597 | $1.1K8 | $08 | |||
| Income before tax | -$136.7K8 | -$4.8M4 | -$8.5M4 | ||||
| Income tax | $05 | $06 | $07 | $08 | $04 | $04 | |
| Net income | -$5295 | -$35.8K6 | -$149.1K7 | -$136.7K8 | -$4.8M4 | -$8.5M4 | |
| Earnings per share | -$0.034 | -$0.054 | |||||
| Earnings per share (diluted) | -$0.034 | -$0.054 | |||||
| Shares (weighted, basic) | 165.5M shares4 | 181.5M shares4 | |||||
| Shares (weighted, diluted) | 165.5M shares4 | 181.5M shares4 |
| Fiscal year | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 |
|---|---|---|---|---|---|---|---|
| Cash | $8.9K9 | $27.8K6 | $2347 | $81.8K7 | $3.5M4 | $485.1K4 | $133.2K4 |
| Receivables | $2.1M4 | $3.0M4 | |||||
| Inventory | $07 | ||||||
| Current assets | $28.0K5 | $3826 | $81.8K7 | $73.3K8 | $2.8M4 | $4.4M4 | |
| Property, plant and equipment | $07 | $33.0K4 | $26.5K4 | ||||
| Intangible assets | $286.8K4 | $110.4K4 | |||||
| Total assets | $8.9K9 | $14.0K5 | $11.0K6 | $81.8K7 | $73.3K8 | $3.7M4 | $4.5M4 |
| Accounts payable | $1.7K8 | $9.9K8 | |||||
| Current liabilities | $18.7K5 | $23.5K6 | $12.4K7 | $40.5K8 | $6.0M4 | $11.5M4 | |
| Total liabilities | $12.2K9 | $42.0K5 | $23.5K6 | $12.4K7 | $40.5K8 | $8.4M4 | $13.6M4 |
| Retained earnings | -$327.5K8 | -$6.7M4 | -$15.2M4 | ||||
| Shareholders’ equity | -$3.3K5 | $23.3K6 | -$12.6K7 | $69.4K8 | -$1.3M4 | -$4.7M4 | -$9.1M4 |
| Shares outstanding | 2.0M shares9 | 3.4M shares9 | 3.4M shares6 | 100.0M shares7 | 100.0M shares8 | 173.8M shares4 | 182.5M shares4 |
Cash flow is reported year to date, not quarter by quarter, so there are no separate quarterly figures.
| Fiscal year | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 |
|---|---|---|---|---|---|---|---|
| Cash from operations | $4.1K5 | -$37.4K6 | -$126.0K7 | -$108.6K8 | -$4.4M4 | -$3.9M4 | |
| Depreciation and amortization | $07 | $206.9K4 | $226.8K4 | ||||
| Stock-based compensation | $431.8K4 | $1.4M4 | |||||
| Capital spending | -$16.2K9 | $19.7K4 | $12.3K4 | ||||
| Free cash flow | -$12.2K | -$4.4M | -$3.9M | ||||
| Cash from investing | -$108.8K4 | -$1.0M4 | |||||
| Cash from financing | $100.0K8 | $1.4M4 | $4.5M4 |
Leadership
Who has led Vado Corp., and when. Pick a name to see everywhere that person has worked.
- Chief executive officerJason Wulfsohn Nov 27, 2023 to Nov 27, 202313
- Chief financial officerRyan Carhart Nov 27, 2023 to Nov 27, 202314
Board members and other officers (6)
- Vice President of FinanceSteve Dang May 7, 2024 to May 7, 202415
- Principal Financial OfficerAmanda Edris Oct 23, 2024 to Oct 23, 202416
- Board memberDavid Richard Lelong Nov 27, 2023 to Nov 27, 202317
- Board memberJason Wulfsohn Nov 27, 2023 to Nov 27, 202313
- Board memberReeve Benaron Nov 27, 2023 to Nov 27, 202318
- Board memberRyan Carhart Nov 27, 2023 to Nov 27, 202314
Former names
- TradeFan, Inc.Apr 1, 2021 to Jul 12, 20212
Timeline
- Nov 27, 2023New chief executive Jason Wulfsohn becomes CEO13
Filings
42 filings to the SEC since October 2021: 3 annual reports, 10 quarterly reports, 9 major events, 6 insider forms, 2 large holders, 12 other. The latest 20:
- May 14, 202515-12G EDGAR
- May 8, 20258-K EDGAR
- Apr 1, 2025NT 10-K EDGAR
- Dec 6, 20248-K EDGAR
- Nov 14, 202410-Q EDGAR
- Oct 23, 20243 EDGAR
- Oct 18, 20248-K EDGAR
- Aug 14, 202410-Q EDGAR
- May 15, 202410-Q EDGAR
- May 7, 20243 EDGAR
- Apr 16, 202410-K EDGAR
- Apr 2, 2024NT 10-K EDGAR
- Dec 7, 2023SC 13D SCHEDULE 13D EDGAR
- Dec 6, 2023SC 13D SCHEDULE 13D EDGAR
- Nov 27, 20233 EDGAR
- Nov 27, 20233 EDGAR
- Nov 27, 20233 EDGAR
- Nov 27, 20233 EDGAR
- Nov 27, 20238-A12G EDGAR
- Nov 21, 2023253G2 EDGAR
The 42 filings since October 2021 can be filtered by form type and year here when JavaScript is on.
Every filing from the last five years, summarized. The full record is on SEC EDGAR.
Major holders
Investors who own more than 5% of the shares must tell the SEC: a 13D if they may seek to influence the company, a 13G if they hold passively.
- Reeve BenaronSC 13D, 1 filing Dec 7, 202319
- Jason WulfsohnSC 13D, 1 filing Dec 6, 202320
Sources
The numbers on this page point here. Each one links to the record it came from.
- 1SEC EDGARVado Corp. filings on SEC EDGAR
- 2SEC EDGARVado Corp. filings on SEC EDGAR
- 3
- 4SEC EDGARVado Corp. 10-K for fiscal 2023
- 5SEC EDGARVado Corp. 10-K for fiscal 2018
- 6SEC EDGARVado Corp. 10-K for fiscal 2019
- 7SEC EDGARVado Corp. 10-K for fiscal 2020
- 8SEC EDGARVado Corp. 10-K for fiscal 2021
- 9SEC EDGARVado Corp. 10-K for fiscal 2018
- 10SEC EDGARVado Corp. 10-Q for fiscal 2024
- 11SEC EDGARVado Corp. 10-Q for fiscal 2024
- 12SEC EDGARVado Corp. 10-Q for fiscal 2024
- 13
- 14
- 15
- 16
- 17SEC EDGARDavid Richard Lelong, Board member
- 18SEC EDGARReeve Benaron, Board member
- 19SEC EDGARReeve Benaron SC 13D on Vado Corp.
- 20SEC EDGARJason Wulfsohn SC 13D on Vado Corp.