WDFC on Nasdaq

WD-40 Company

Logo: WD-40 Company, Public domain, via Wikimedia Commons4

American manufacturer of household products

The WD-40 Company, originally the Rocket Chemical Company, is an American manufacturer of household and multi-use products, including its signature brand, WD-40, as well as 3-In-One Oil, Lava, Spot Shot, X-14, Carpet Fresh, GT85, 1001, Solvol, 2000 Flushes and No Vac. It is based in San Diego, California.3 From Wikipedia, CC BY-SA 4.0

Price unavailable

Last updated Oct 18, 2026.

Overview

$620.0MRevenue, fiscal 20255
$91.0MNet income, fiscal 20255
1953Founded1

Compare with FLOTEK INDUSTRIES INC/CN/, Orion S.A. or Element Solutions, or pick any stock.

  • TickerWDFC on Nasdaq1
  • Industrychemical industry1
  • HeadquartersSan Diego1
  • Websitewd40.com
  • Legal formDelaware corporation1
  • Incorporated inDE6
  • Business address9715 Businesspark Avenue, San Diego, Ca 921316
  • Filer categoryLarge accelerated filer6
WD-40 Headquarters
Photo: Coolcaesar at English Wikipedia, CC BY-SA 3.0, via Wikimedia Commons8

The WD-40 Company, originally the Rocket Chemical Company, is an American manufacturer of household and multi-use products, including its signature brand, WD-40, as well as 3-In-One Oil, Lava, Spot Shot, X-14, Carpet Fresh, GT85, 1001, Solvol, 2000 Flushes and No Vac. It is based in San Diego, California.3

Financials

From the company’s reports to the SEC. Every number links to the filing it came from.

Key numbers, fiscal 2025

55.1%Gross margin5
16.7%Operating margin5
14.7%Net margin5
5.0%Revenue growth, 20255
33.9%Return on equity5
0.32×Debt to equity5
$83.4MFree cash flow5

What sells

Revenue by product, business segment and region, as the company reports it to the SEC.

Products and services

WD-40 Multi-Use Product brought in 72% of the revenue WD-40 Company broke down this way in fiscal 2025.

  1. WD-40 Multi-Use Product$478.0M572%up 6% from 2024
  2. WD-40 Specialist$82.0M512%up 11% from 2024
  3. Rebate Other Discounts$38.5M56%up 3% from 2024
  4. Other Maintenance Products$31.0M55%down 0% from 2024
  5. Homecare And Cleaning Products$29.0M54%down 11% from 2024
  6. Cash Discounts$6.0M51%up 3% from 2024
Products and services by year
Products and services202320242025
WD-40 Multi-Use Product$452.9M$478.0M
WD-40 Specialist$73.9M$82.0M
Rebate Other Discounts$37.4M$38.5M
Other Maintenance Products$31.2M$31.0M
Homecare And Cleaning Products$33.7M$32.5M$29.0M
Cash Discounts$5.8M$6.0M

Business segments

Americas brought in 47% of the revenue WD-40 Company broke down this way in fiscal 2025.

  1. Americas$290.6M547%up 3% from 2024
  2. Europe, India, Middle East, And Africa$236.4M538%up 7% from 2024
  3. Asia Pacific$93.0M515%up 6% from 2024
Business segments by year
Business segments202320242025
Americas$266.8M$281.9M$290.6M
Europe, India, Middle East, And Africa$190.8M$221.0M$236.4M
Asia Pacific$79.7M$87.6M$93.0M

Regions

Outside the United States brought in 66% of the revenue WD-40 Company broke down this way in fiscal 2025.

  1. Outside the United States$409.8M566%up 7% from 2024
  2. United States$210.2M534%up 2% from 2024
Regions by year
Regions202320242025
Outside the United States$329.6M$383.6M$409.8M
United States$207.6M$207.0M$210.2M

Where the money goes

Where each dollar of revenue went, fiscal 2025

  • Cost of revenue45¢$278.6M
  • Research and development1¢$8.7M
  • Selling, general and admin32¢$199.9M
  • Other costs5¢$31.1M
  • Income tax2¢$10.6M
  • Profit15¢$91.0M

Out of $620.0M in revenue.5

Where each dollar of operating cash went, fiscal 2025

  • Capital spending5¢$4.5M
  • Dividends paid57¢$50.3M
  • Share buybacks14¢$12.3M
  • Kept or used elsewhere24¢$20.8M

Out of $87.9M of cash from operations.5

Financial statements

Revenue9101112135$620.0M in 2025+52% since 2018
0$200.0M$400.0M$600.0M$800.0M2018: $408.5M$408.5M20182019: $423.4M$423.4M2019+4%2020: $408.5M$408.5M2020−4%2021: $488.1M$488.1M2021+19%2022: $518.8M$518.8M2022+6%2023: $537.3M$537.3M2023+4%2024: $590.6M$590.6M2024+10%2025: $620.0M$620.0M2025+5%
Gross profit9101112135$341.3M in 2025+52% since 2018
0$100.0M$200.0M$300.0M$400.0M2018: $225.3M$225.3M20182019: $232.3M$232.3M2019+3%2020: $223.0M$223.0M2020−4%2021: $263.7M$263.7M2021+18%2022: $254.8M$254.8M2022−3%2023: $274.2M$274.2M2023+8%2024: $315.2M$315.2M2024+15%2025: $341.3M$341.3M2025+8%
Operating income9101112135$103.8M in 2025+32% since 2018
0$50.0M$100.0M$150.0M2018: $78.6M$78.6M20182019: $82.4M$82.4M2019+5%2020: $77.2M$77.2M2020−6%2021: $88.8M$88.8M2021+15%2022: $87.3M$87.3M2022−2%2023: $89.7M$89.7M2023+3%2024: $96.4M$96.4M2024+7%2025: $103.8M$103.8M2025+8%
Net income9101112135$91.0M in 2025+40% since 2018
0$25.0M$50.0M$75.0M$100.0M2018: $65.2M$65.2M20182019: $55.9M$55.9M2019−14%2020: $60.7M$60.7M2020+9%2021: $70.2M$70.2M2021+16%2022: $67.3M$67.3M2022−4%2023: $66.0M$66.0M2023−2%2024: $69.6M$69.6M2024+6%2025: $91.0M$91.0M2025+31%

Every line of the income statement as filed: the last 3 fiscal years, latest first.5

Period ending2025-08-312024-08-312023-08-31
Net sales$620.0M$590.6M$537.3M
Cost of products sold$278.6M$275.3M$263.0M
Gross profit$341.3M$315.2M$274.2M
Selling, general and administrative$199.9M$183.9M$154.7M
Advertising and sales promotion$37.4M$33.9M$28.8M
Amortization of definite-lived intangible assets$183.0K$1.1M$1.0M
Total operating expenses$237.6M$218.9M$184.5M
Income from operations$103.8M$96.4M$89.7M
Interest income$517.0K$474.0K$231.0K
Interest expense-$3.4M-$4.3M-$5.6M
Other income (expense), net$757.0K-$1.0M$822.0K
Income before income taxes$101.6M$91.5M$85.2M
Provision for income taxes$10.6M$21.9M$19.2M
Net income$91.0M$69.6M$66.0M
Basic (in dollars per share)$6.70$5.12$4.84
Diluted (in dollars per share)$6.69$5.11$4.83
Basic (in shares)13.5M shares13.6M shares13.6M shares
Diluted (in shares)13.6M shares13.6M shares13.6M shares

Compare WD-40 Company with another company

The story

WD-40 Company was founded as Rocket Chemical Company in September 1953 by Cyril E. Irving, Norman Roulette and his son Robert Roulette, and Iver Norman Lawson. Reginald S. Fleet is also claimed to be a founding member by his alma mater, Georgia Institute of Technology. The company had offices in Chula Vista and National City before moving to Kearny Villa Road in Kearny Mesa in 1955. Sam Crivello, who owned a tuna seiner, a major industry in San Diego at that time, was an early investor and became a director in 1958. Norman B. Larsen was president of Rocket in 1957 and 1958, and he had the idea of packaging WD-40 in aerosol cans and selling it into the consumer market. Larsen left the company in 1958 after a verbal agreement between Rocket and a distributor fell apart; the distributor set up CRC Industries to directly compete with Rocket and Larsen left to lead it. Cy Irving took over as president in 1958 and retired in 1969.

In 1969, John S. Barry, on becoming President and CEO, changed the name to WD-40 Company after what was then its only product. Barry, who died July 3, 2009, reportedly made the name change on the basis that the Rocket Chemical Company did not make rockets. The company went public in 1973 on the then-newly established National Association of Securities Dealers Automated Quotations (NASDAQ) stock exchange. Its stock symbol is "WDFC".

Gerald C. Schleif became president in 1990 and CEO in 1992; he had joined the company in 1969. Schleif led the company until he retired in 1997, after which Garry O. Ridge took over. By the fiscal year 2017, gross revenue for the company totaled $381 million in annual revenue; about half of this was for sales outside the US. CEO Ridge told a NASDAQ publication that they manufacture the "secret formula" in four plants located in various countries and ship it to other companies which then blend and package the product before shipping it to customers.

From Wikipedia’s article on WD-40 Company, shared under CC BY-SA 4.0.7

Leadership

Who has led WD-40 Company, and when. Pick a name to see everywhere that person has worked.

Board members and other officers (39)

Products and brands

Listed on Wikidata.1

WD-40 stands for ″Water Displacement, 40th formula". In addition to its flagship WD-40 product, the WD-40 Company has acquired several household-products companies, adding such brand names as 3-In-One Oil, Lava, Spot Shot, X-14, Carpet Fresh, and 2000 Flushes to its roster.

From Wikipedia’s article on WD-40 Company, shared under CC BY-SA 4.0.7

Timeline

  1. Oct 12, 2022New chief executive Steven A. Brass becomes CEO17
  2. Apr 20, 2006New chief executive Garry O. Ridge becomes CEO18
  3. 1953Founded Founded1

Filings

260 filings to the SEC since October 2021: 5 annual reports, 15 quarterly reports, 45 major events, 158 insider forms, 19 large holders, 18 other. The latest 20:

  1. Oct 13, 20264 EDGAR
  2. Oct 13, 20264 EDGAR
  3. Oct 13, 20264 EDGAR
  4. Oct 13, 20264 EDGAR
  5. Oct 13, 20264 EDGAR
  6. Oct 13, 20264 EDGAR
  7. Oct 13, 20264 EDGAR
  8. Sep 3, 20268-K EDGAR
  9. Aug 14, 20264 EDGAR
  10. Aug 12, 20264 EDGAR
  11. Aug 7, 2026144 EDGAR
  12. Jul 9, 202610-Q EDGAR
  13. Jul 9, 20268-K EDGAR
  14. Jul 8, 20263 TEST FILING EDGAR
  15. Jun 25, 20268-K/A EDGAR
  16. Jun 4, 20268-K EDGAR
  17. Apr 30, 2026SCHEDULE 13G EDGAR
  18. Apr 29, 2026SCHEDULE 13G EDGAR
  19. Apr 9, 202610-Q EDGAR
  20. Apr 9, 20268-K EDGAR

The 260 filings since October 2021 can be filtered by form type and year here when JavaScript is on.

Every filing from the last three years, summarized. The full record is on SEC EDGAR.

Insider trades and holders

Large holders

Investors who own more than 5% must tell the SEC: a 13D if they may seek to influence the company, a 13G if they hold passively. 19 such filings since October 2021, the latest 10:

  1. Apr 30, 2026SCHEDULE 13G
  2. Apr 29, 2026SCHEDULE 13G
  3. Mar 27, 2026SCHEDULE 13G/A
  4. Oct 17, 2025SCHEDULE 13G/A
  5. May 14, 2025SCHEDULE 13G/A
  6. Feb 13, 2025SCHEDULE 13G/A
  7. Feb 13, 2024SC 13G/A
  8. Feb 12, 2024SC 13G/A
  9. Feb 7, 2024SC 13G/A
  10. Jan 22, 2024SC 13G/A

From Forms 4 and Schedules 13D and 13G filed with the SEC.

Held by these funds

The largest holders among investment managers' 13F reports for the quarter ending Jun 30, 2026, the top 25 of 100. Change is in shares since the quarter before.

FundSharesValueShare of the fundChange
BlackRock, Inc.2,075,743$505.7M0.0%+55,768
Vanguard Portfolio Management LLC1,075,929$262.1M0.0%+37,790
Kayne Anderson Rudnick Investment Management LLC629,021$153.3M0.5%−5,313
Vanguard Capital Management LLC604,460$147.3M0.0%−1,194
State Street Corp549,199$133.8M0.0%+22,797
Geode Capital Management, LLC441,406$107.6M0.0%+33,935
First Trust Advisors LP348,519$84.9M0.0%−62,793
Alliancebernstein L.P.377,541$77.0M0.0%−91,995
Dimensional Fund Advisors LP311,574$75.9M0.0%+17,297
Ameriprise Financial Inc298,710$72.8M0.0%+52,891
Morgan Stanley252,684$61.6M0.0%−52,100
Goldman Sachs Group Inc237,838$57.9M0.0%+151,500
Geneva Capital Management LLC222,836$54.3M1.2%−59,613
American Century Companies Inc212,756$51.8M0.0%+193,880
Two Sigma Investments, LP205,314$50.0M0.0%+83,504
Ophir Asset Management Pty Ltd202,300$49.3M4.1%+96,545
Royce & Associates LP185,690$45.2M0.4%+4,843
Renaissance Technologies LLC176,076$42.9M0.1%−27,400
Northern Trust Corp157,943$38.5M0.0%+11,500
Charles Schwab Investment Management Inc154,213$37.6M0.0%+1,954
Conestoga Capital Advisors, LLC126,199$30.7M0.7%−64,001
Bank of New York Mellon Corp119,691$29.2M0.0%+1,123
Nuveen, LLC103,823$25.3M0.0%+17,678
Vanguard Fiduciary Trust Co96,780$23.6M0.0%+3,001
Jones Financial Companies Lllp74,740$18.6M0.0%+17,744

13F reports cover disclosed long positions in U.S. stocks only.

Members of Congress who traded it

2 trades disclosed by members of Congress. “Vs S&P since” is the stock’s change since the trade minus the S&P 500’s.

DateMemberTradeAmountVs S&P sinceFiling
Jul 22, 2025Lisa C. McClainRepublican, HouseSale$1,001 - $15,000+30.4%Report
Jul 16, 2025Lisa C. McClainRepublican, HouseBuy$1,001 - $15,000−34.4%Report

Members report amounts as ranges, not exact figures. Returns are price-only (no dividends).

Sources

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