The story
Founded by Steeley Hubert Humphrey Jr. in 2001.1
Private company
Logo: World Financial Group, Public domain, via Wikimedia Commons4
Multi-level marketing company
World Financial Group (WFG) is a multi-level marketing financial and insurance services company based in Johns Creek, Georgia, a suburb of Atlanta, which sells investment, insurance, and various other financial products through a network of distributors in the United States, Canada, and Puerto Rico. It is wholly owned by Dutch life insurance multinational Aegon and operates primarily under the Transamerica brand in the United States.2 It was founded by Steeley Hubert Humphrey Jr.1 Wikipedia text CC BY-SA 4.0
Last updated Oct 20, 2026.
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World Financial Group (WFG) is a multi-level marketing financial and insurance services company based in Johns Creek, Georgia, a suburb of Atlanta, which sells investment, insurance, and various other financial products through a network of distributors in the United States, Canada, and Puerto Rico. It is wholly owned by Dutch life insurance multinational Aegon and operates primarily under the Transamerica brand in the United States.2
World Financial Group is part of a group headed by Aegon Ltd.. 744 entities, 15 countries on record. Switch between the flow chart and the network, and select any entity to see its details.
Built from parent and subsidiary links from GLEIF, the Global Legal Entity Identifier Foundation (CC0); subsidiaries, stakes and holdings from Wikidata (CC0). Each entity in the chart links to its source.
Founded by Steeley Hubert Humphrey Jr. in 2001.1
Who has led World Financial Group, and when. Pick a name to see everywhere that person has worked.
Ownership links from GLEIF, the Global Legal Entity Identifier Foundation (CC0); each one cites its LEI record.
The numbers on this page point here. Each one links to the record it came from.