Ramon Laguarta
Spanish business executive (born 1963)
Ramón Laguarta (born 1963) is a Spanish businessman who is the chairman and chief executive officer of PepsiCo. He became CEO on 3 October 2018.2
From Wikipedia’s article on Ramon Laguarta (this version), CC BY-SA 4.0.
Born 1963.1
About
He is the sixth CEO in the company's history and the first Spanish CEO of a large American multinational company.
From Wikipedia’s article on Ramon Laguarta, shared under CC BY-SA 4.0.2
Companies
Early life and education
- Date not recordedUniversity Ramon Llull3
- Date not recordedESADE Business School3
- Date not recordedThunderbird School of Global Management3
- Date not recordedESADE3
Laguarta graduated with bachelor's and master's degrees in business administration from ESADE Business School in Barcelona in 1985. In 1986 he received a master's degree in international management from the Thunderbird School of Global Management.
From Wikipedia’s article on Ramon Laguarta (this version), CC BY-SA 4.0.
Career
Occupation: businessperson, chief executive officer, chairperson.8
- Since 2019Board member, Visa Inc.7
- Since 2018Chief executive, PepsiCo5
- Since 2018Board member, PepsiCo6
- Until 1996Worked at Chupa Chups4
- Since 1996Worked at PepsiCo4
- Date not recordedWorked at SEAT4
Before joining PepsiCo he worked at Chupa Chups, a candy company based in Spain known for its lollipops. Laguarta joined PepsiCo in January 1996. His first role was in the company's European business, and in 2014 became the CEO of the entire Europe and Sub-Saharan Africa (ESSA) sector. While working in Europe, Laguarta helped lead the acquisition in 2010 of Russian dairy and juice company Wimm-Bill-Dann, a deal valued at $5.4 billion, the company's second largest acquisition after its purchase of Quaker Oats in 2001.
Laguarta was named president of PepsiCo in September 2017. He oversaw PepsiCo's Global Category Groups, its Global Operations, Corporate Strategy and Public Policy & Government Affairs functions. As a result of the promotion, he moved to the United States.
Laguarta was voted in as PepsiCo's next CEO on 6 August 2018, the same day Indra Nooyi announced she was stepping down. He officially took over the role on 3 October 2018 and became chairman on 1 February 2019. Laguarta has been working at PepsiCo for over 20 years, his previous roles including CEO for Europe Sub-Saharan Africa, president for the PepsiCo Eastern Europe Region, commercial Vice President for PepsiCo Europe, general manager for Iberia Snacks and Juices and General Manager for Greece Snacks. Since becoming CEO of PepsiCo, Laguarta named three priorities: accelerating organic revenue growth; becoming a stronger company; and becoming a better company.
This includes the company's effort to reduce absolute greenhouse gas emissions by at least 20 percent for their entire value chain over a 2015 baseline (roughly 30-35 million metric tons of GHG), as well as their goals by 2025 to make 100% of their packaging recyclable, compostable, or biodegradable and use 25% recycled plastic content in all plastic packaging. Laguarta has also led attempts to reduce waste by acquiring SodaStream.
In 2023, Laguarta's total compensation from PepsiCo was $26.2 million, up 8% from the previous year and representing a CEO-to-median worker pay ratio of 648-to-1.
In addition to being a member of the PepsiCo Board of Directors, Laguarta is a director of Visa Inc. He is the co-chair of the World Economic Forum's board of stewards for the Food Systems Initiative.
From Wikipedia’s article on Ramon Laguarta (this version), CC BY-SA 4.0.
Personal life
Laguarta speaks English, Spanish, Catalan, French, German and Greek. He is married, with three children.
From Wikipedia’s article on Ramon Laguarta (this version), CC BY-SA 4.0.
In the news
8 recent articles from 3 outlets we read name Ramon Laguarta. We match the full name, and check the article also names one of their companies or that they are well known.
- KFC signs Coca-Cola on as new beverage partner, ditching PepsiCoNew York Post, leans right, Oct 15, 2026…in its North America business, and higher costs and weak demand for its snacks have added to concerns for CEO Ramon Laguarta, who said earlier this month that growth and margin recovery was taking longer than planned. PepsiCo and Yum Brands…
- Interviews & Pro ExclusivesCNBC, center, Oct 9, 2026…CNBC's full interview with KBW CEO Tom Michaud - Squawk on the StreetWatch CNBC's full interview with PepsiCo CEO Ramon Laguarta - Squawk BoxWatch CNBC's full interview with Skydance Chairman & CEO David Ellison and co-CEO Ynon Kreiz - Inte…
- PepsiCo raising prices on Doritos, Ruffles, SunChips and some sodas after recent cutsFox Business, right, Oct 9, 2026…the latest price increases in part to rising costs associated with the conflict involving Iran and tariffs. PepsiCo CEO Ramon Laguarta said during a conference call Thursday that while lower prices helped bring back some customers, the company's North American division reported weaker-than-expected third-quarter results. Laguarta said the company had hoped the trend would improve sooner than it has, noting that Frito-Lay snack volumes were flat compared with the same period last year, while beverage volumes fell 2%. The company’s sodas, including its flagship Pepsi brand, have struggled against competitors, he added. "We don’t feel good about the beverage business," Laguarta said. He also said PepsiCo will put "all of the urgency of the business and the focus on improving our performance in soft drinks." PepsiCo plans to cut costs and reinvest the savings in beverage brands including Poppi, Mountain Dew and Pepsi, according to The Post. FOX Business has reached out to PepsiCo for comment.
- Friday's big stock stories: What’s likely to move the market in the next trading sessionCNBC, center, Oct 8, 2026…Some of that raise was due to the company's price cutting." Cramer added, "CEO Ramon Laguarta is doing many things the right way." The stock is down 10.6% year to date.
- Pepsi shares rallied despite cutting profit guidance. Where Cramer stands on the stock nowCNBC, center, Oct 8, 2026…growth outlook at 3% and raised its reported revenue growth forecast to 6%, versus its prior guidance of 4% to 6%. CEO Ramon Laguarta said the company is "acting with urgency to sustainably improve our performance in North America," while i…
- PepsiCo cuts earnings forecast as North American turnaround takes longer than expectedCNBC, center, Oct 8, 2026…The company's international business has accounted for 41% of its net revenue so far this year, CEO Ramon Laguarta said in prepared remarks. Pepsi saw volume growth in all but one of its international business units during the quarter.
- Fed minutes, Pepsi earnings, midterm megadonors and more in Morning SquawkCNBC, center, Oct 8, 2026…PepsiCo CEO Ramon Laguarta will join CNBC at 10 a.m.
- Thursday's big stock stories: What’s likely to move the market in the next trading sessionCNBC, center, Oct 7, 2026…CEO Ramon Laguarta will be on " Squawk on the Street " in the 10 a.m.
Links
Sources
The numbers on this page point here. Each one links to the record it came from.
- 1WikidataRamon Laguarta on Wikidata
- 2WikipediaRamon Laguarta on Wikipedia
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- 10Wikidataplace of birth, as reported
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- 13WikidataRamon Laguarta: X, on Wikidata
- 14WikidataVisa Inc., Board member
- 15WikidataPepsiCo, Chief executive officer