Private company

Objective Media Group

Logo: Objective Media Group, PD, via Wikipedia3

Television production company

Objective Media Group Limited (OMG), previously known as Objective Productions Limited, is a media production company that is a subsidiary of Banijay UK, in turn to be a division of Banijay Entertainment, and consists of several individual production labels that create scripted dramas, comedies, reality, and factual entertainment programmes for UK and international broadcasters. It develops and produces entertainment, reality, factual, and scripted programming including The Cube, Lingo, The Gold, Feel Good, Peep Show, Fresh Meat, and Toast of London.2 It was founded by Andrew O'Connor.1 Wikipedia text CC BY-SA 4.0

Last updated Oct 20, 2026.

Overview

Apr 9, 1992Founded1

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Objective Media Group Limited (OMG), previously known as Objective Productions Limited, is a media production company that is a subsidiary of Banijay UK, in turn to be a division of Banijay Entertainment, and consists of several individual production labels that create scripted dramas, comedies, reality, and factual entertainment programmes for UK and international broadcasters. It develops and produces entertainment, reality, factual, and scripted programming including The Cube, Lingo, The Gold, Feel Good, Peep Show, Fresh Meat, and Toast of London.2

Corporate structure

Objective Media Group is part of a group headed by Endemol Shine Group. 37 entities, 9 countries on record. Switch between the flow chart and the network, and select any entity to see its details.

Built from subsidiaries, stakes and holdings from Wikidata (CC0); major holders from Schedules 13D and 13G. Each entity in the chart links to its source.

The story

Founded by Andrew O'Connor on Apr 9, 1992.1

Leadership

Who has led Objective Media Group, and when. Pick a name to see everywhere that person has worked.

Subsidiaries and ownership

Parent company

Owners

Former owners and parents

From Wikidata.1

Timeline

  1. Jul 9, 2026Acquired Acquired by Banijay Entertainment1
  2. Jul 9, 2026Acquired Acquired by Banijay UK1
  3. Aug 5, 2007Acquired Acquired by All3Media1
  4. Apr 9, 1992Founded Founded1

Sources

The numbers on this page point here. Each one links to the record it came from.

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