PEW on NYSE

GrabAGun Digital Holdings Inc.

GrabAGun Digital Holdings Inc. is a digitally native and multi-brand eCommerce retailer of firearms.1 It is headquartered in Coppell, Texas.1 Its shares trade on NYSE under the symbol PEW.1

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Last updated Oct 20, 2026.

Overview

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  • TickerPEW on NYSE1
  • IndustryRetail-Miscellaneous Shopping Goods Stores1
  • HeadquartersCoppell, Texas1
  • Incorporated inTX2
  • Business address200 East Beltline Road, Suite 403, Coppell, Tx 750192
  • Filer category, Emerging growth company2

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GrabAGun is a digitally native and multi-brand eCommerce retailer of firearms, ammunition and related accessories. Since it began doing business as GrabAGun.com in 2010, GrabAGun has developed and grown its online gun platform, leveraging technology to provide a tech-first eCommerce experience, specially catering to the next generation of firearms enthusiasts, sportsmen and defenders. Our broad selection of product offerings ranges from carry handguns and sporting long guns to an assortment of firearm ammunition, magazines and optics. We source these products from more than 2,000 leading brands, such as Smith & Wesson Brands, Sturm, Ruger & Co., Sig Sauer and Glock, for whom we serve as a non-exclusive online sales partner, as well as emerging brands and manufacturers. Our firearms products are purchased by customers online through our eCommerce site and delivered to the customers’ choic…4 From its latest annual report

Financials

From the company’s reports to the SEC. Every number links to the filing it came from.

Key numbers, fiscal 2025

11.7%Gross margin5
-4.5%Operating margin5
-2.6%Net margin5
3.6%Revenue growth, 20255
-2.3%Return on equity5
0.06×Debt to equity5
-$8.9MFree cash flow5

What sells

Revenue by product, business segment and region, as the company reports it to the SEC.

Products and services

Firearm Sales brought in 84% of the revenue GrabAGun Digital Holdings Inc. broke down this way in fiscal 2025.

  1. Firearm Sales$81.2M584%up 10% from 2024
  2. Non-Firearm Sales$15.2M516%down 20% from 2024
Products and services by year
Products and services20242025
Firearm Sales$74.0M$81.2M
Non-Firearm Sales$19.1M$15.2M

Where the money goes

Where each dollar of revenue went, fiscal 2025

  • Cost of revenue88¢$85.1M
  • Other costs12¢$11.3M
  • Income tax0¢$12.0K

Out of $96.4M in revenue.5 The company lost money this year.

Financial statements

Revenue5$96.4M in 2025+4% since 2024
0$25.0M$50.0M$75.0M$100.0M2024: $93.1M$93.1M20242025: $96.4M$96.4M2025+4%
Gross profit5$11.3M in 2025+10% since 2023
0$5.0M$10.0M$15.0M2023: $10.3M$10.3M20232024: $9.7M$9.7M2024−6%2025: $11.3M$11.3M2025+17%
Operating income5-$4.4M in 2025
-$5.0M-$2.5M0$2.5M$5.0M2023: $4.4M$4.4M20232024: $4.1M$4.1M2024−5%2025: -$4.4M-$4.4M2025
Net income5-$2.5M in 2025
-$4.0M-$2.0M0$2.0M$4.0M$6.0M2023: $4.5M$4.5M20232024: $4.5M$4.5M2024−0%2025: -$2.5M-$2.5M2025

Every line of the income statement as filed: the last 3 fiscal years (annual) or 6 quarters (quarterly), latest first.5

Period ending2025-12-312024-12-312023-12-31
Net revenues$96.4M$93.1M
Cost of goods sold$85.1M$83.4M$86.0M
Gross Profit$11.3M$9.7M$10.3M
Sales and marketing$917.0K$543.0K
General and administrative$14.8M$5.1M$5.2M
Total operating expenses$15.7M$5.6M
Income (loss) from operations-$4.4M$4.1M$4.4M
Interest income$1.9M$241.0K
Other income, net$1.0K$164.0K
Total other income$1.9M$405.0K
Income (loss) before income tax expense-$2.5M$4.5M
Income tax expense$12.0K$11.0K$0
Net income (loss)-$2.5M$4.5M$4.5M
Weighted-average shares outstanding, Basic19.5M shares10.0M shares
Weighted-average shares of common stock outstanding, diluted19.5M shares10.0M shares
Net income (loss) per share attributable to common shareholders, basic-$0.13$0.45$0.45
Net income (loss) per share attributable to common shareholders, diluted-$0.13$0.45$0.45

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Corporate structure

GrabAGun Digital Holdings Inc. sits at the top of its group. 5 entities, 2 countries on record. Switch between the flow chart and the network, and select any entity to see its details.

Major holders of GrabAGun Digital Holdings Inc.

  • Four Kids Investment Funds LLC Filed SCHEDULE 13G/A on GrabAGun Digital Holdings Inc., latest Jul 10, 2026 (2 filings since Jul 10, 2026)
  • Brent Cossey Filed SCHEDULE 13G/A on GrabAGun Digital Holdings Inc., latest Jun 22, 2026 (2 filings since Mar 30, 2026)
  • LMR Partners LLP Filed SCHEDULE 13G/A on GrabAGun Digital Holdings Inc., latest May 15, 2026 (2 filings since Nov 14, 2025)
  • Justin C. Hilty Filed SCHEDULE 13G on GrabAGun Digital Holdings Inc., latest Nov 14, 2025
  • Marc A. Nemati Filed SCHEDULE 13G on GrabAGun Digital Holdings Inc., latest Nov 14, 2025
  • Matthew W. Vittitow Filed SCHEDULE 13G on GrabAGun Digital Holdings Inc., latest Nov 14, 2025
  • Harraden Circle Investments, LLC Filed SCHEDULE 13G/A on GrabAGun Digital Holdings Inc., latest Aug 14, 2025
  • GrabAGun Digital Holdings Inc. Coppell, Texas
    • 4800 Alpha LLC Subsidiary · Texas, United States
    • GAG Surviving Corporation, Inc. Subsidiary · Cayman Islands
    • GrabAGun LLC Subsidiary · Texas, United States
    • PEW Logistics LLC Subsidiary · Texas, United States

Built from subsidiaries listed in Exhibit 21 of annual reports filed with the SEC; major holders from Schedules 13D and 13G. Each entity in the chart links to its source.

What it owns

What GrabAGun Digital Holdings Inc. reports owning in its annual reports to the SEC: buildings, land and equipment, real estate and locations, investments, intangible assets and inventory, at the end of its latest fiscal year and a year before.

Property and equipment

ItemLatestA year beforeChange
Computer equipment and software$2.5M5 Dec 31, 2025$1.9M5 Dec 31, 2024+29.3%
Property and equipment, before depreciation$8.7M5 Dec 31, 2025$148.0K5 Dec 31, 2024+5750.7%
Accumulated depreciation$109.0K5 Dec 31, 2025$120.0K5 Dec 31, 2024−9.2%
Property and equipment, net$8.6M5 Dec 31, 2025$28.0K5 Dec 31, 2024+30435.7%
Operating-lease assets (leased space)$39.0K5 Dec 31, 2025$263.0K5 Dec 31, 2024−85.2%

Investments

ItemLatestA year beforeChange
Cash and cash equivalents$110.4M5 Dec 31, 2025$7.9M5 Dec 31, 2024+1299.7%

Intangibles and goodwill

ItemLatestA year beforeChange
Finite-lived intangibles, gross$514.0K5 Dec 31, 2025
Accumulated amortization$8.0K5 Dec 31, 2025
Finite-lived intangibles, net$506.0K5 Dec 31, 2025

Inventory

ItemLatestA year beforeChange
Inventory, total$8.5M5 Dec 31, 2025$4.2M5 Dec 31, 2024+101.0%

Properties, in its own words

We lease our principal executive offices in an office park located in Coppell, Texas. These offices house our administrative offices, pickup counters, call center and a warehouse, where we house our inventory and direct to consumer fulfillment operations. The facility includes security features such as retractable steel security doors, internal and external cameras accessible from the cloud, 24-hour/seven days a week monitored alarm and safety film on all glass. All employees at this site are background checked and cleared to work with firearms. This facility consists of a total of 18,081 square feet of space and is currently leased on a month-to-month basis. We currently pay rent for these offices at a monthly rate of approximately $23,000. In addition, we entered into an eleven-month lease agreement beginning in November 2025 for 5,802 square feet of office space located in Dallas, Texas, with a monthly rent of approximately $21,000. We believe our leased properties are well maintained, suitable for our business and occupy sufficient space to meet our current operating needs.

On November 26, 2025, the Company, through its indirectly wholly-owned subsidiary 4880 Alpha LLC, acquired certain real property located at 4880 Alpha Road, Farmers Branch, Texas 75244, to be used for the Company’s new headquarters. The facility consists of approximately 44,500 square feet of usable space, with approximately 24,000 square feet to be used as distribution and warehouse space, 1,500 square feet as retail space, and 19,000 square feet as office and administrative space. The Company is currently remodeling the facility and expects to fully occupy and begin using the facility at the end of 2026.

Item 2 of the 10-K filed Mar 12, 2026.4

Leadership

Who has led GrabAGun Digital Holdings Inc., and when. Pick a name to see everywhere that person has worked.

Chief executive

  1. Marc A. Nemati2025–now

President

  1. Marc A. Nemati2025–now

Chief financial officer

  1. Justin C. Hilty2025–2026
  2. Jonathan A. Terry2026–now

Chief operating officer

  1. Matthew W. Vittitow2025–now
Board members and other officers (7)

Subsidiaries and ownership

Subsidiaries (Exhibit 21)

  • 4800 Alpha LLC Texas3
  • GAG Surviving Corporation, Inc. Cayman Islands3
  • GrabAGun LLC Texas3
  • PEW Logistics LLC Texas3

The subsidiaries the company lists in Exhibit 21 of its annual report, as filed.

Timeline

  1. Sep 3, 20268-K Executive or director change17
  2. Aug 13, 20268-K Results of operations18
  3. Aug 13, 20268-K Executive or director change; Regulation FD disclosure19
  4. Jun 29, 20268-K Shareholder vote20
  5. May 13, 20268-K Results of operations21
  6. Apr 30, 20268-K Executive or director change22
  7. Mar 12, 20268-K Financial statements and exhibits23
  8. Nov 13, 20258-K Results of operations24
  9. Oct 3, 20258-K Results of operations25
  10. Aug 14, 20258-K Completed an acquisition or sale26
  11. Aug 4, 20258-K Regulation FD disclosure27
  12. Jul 22, 20258-K Regulation FD disclosure28
  13. Jul 15, 2025New chief executive Marc A. Nemati becomes CEO8

Calendar

Coming up

  1. Nov 12, 2026Reports results for the quarter ending Sep/2026 A year earlier it reported ($0.12) a share, on Nov 13, 2025.29

When it reported results

  1. Aug 13, 2026Reported quarterly or annual results18
  2. May 13, 2026Reported quarterly or annual results21
  3. Nov 13, 2025Reported quarterly or annual results24
  4. Oct 3, 2025Reported quarterly or annual results25

Upcoming dates from Nasdaq's calendar; past results from the company's 8-K filings (Item 2.02). The full markets calendar

Filings

143 filings to the SEC since October 2021: 1 annual reports, 4 quarterly reports, 14 major events, 52 insider forms, 10 large holders, 62 other. The latest 20:

  1. Sep 3, 20264 EDGAR
  2. Sep 3, 20268-K EDGAR
  3. Sep 2, 2026144 EDGAR
  4. Aug 21, 20263 EDGAR
  5. Aug 13, 20268-K CURRENT REPORT EDGAR
  6. Aug 13, 202610-Q EDGAR
  7. Aug 13, 20268-K EDGAR
  8. Jul 17, 20264 EDGAR
  9. Jul 17, 20264 EDGAR
  10. Jul 17, 20264 EDGAR
  11. Jul 17, 20264 EDGAR
  12. Jul 17, 20264 EDGAR
  13. Jul 17, 20264 EDGAR
  14. Jul 17, 20264 EDGAR
  15. Jul 17, 20264 EDGAR
  16. Jul 17, 20264 EDGAR
  17. Jul 16, 2026144 EDGAR
  18. Jul 16, 2026144 EDGAR
  19. Jul 16, 2026144 EDGAR
  20. Jul 10, 2026SCHEDULE 13G/A EDGAR

The 143 filings since October 2021 can be filtered by form type and year here when JavaScript is on.

Every filing from the last five years, summarized. The full record is on SEC EDGAR.

Insider trades

14 open-market trades by officers, directors and large owners since October 2021: 4 buys and 10 sales. Grants, option exercises and gifts are left out.

DateWhoTradeSharesPriceValueFiling
Sep 2, 2026Hilty Justin C.Sale16,384$2.25$36.9KForm 4
Jul 16, 2026Hilty Justin C.Sale2,044$2.57$5.3KForm 4
Jul 16, 2026Vittitow Matthew W.Chief Operating OfficerSale2,044$2.57$5.3KForm 4
Jul 16, 2026Nemati Marc A.President and CEOSale4,083$2.57$10.5KForm 4
Apr 16, 2026Hilty Justin C.Sale2,043$2.98$6.1KForm 4
Apr 16, 2026Nemati Marc A.President and CEOSale4,083$2.98$12.2KForm 4
Apr 16, 2026Vittitow Matthew W.Chief Operating OfficerSale2,043$2.98$6.1KForm 4
Feb 13, 2026Vittitow Matthew W.Chief Operating OfficerSale5,012$2.82$14.1KForm 4
Feb 13, 2026Nemati Marc A.President and CEOSale10,016$2.82$28.2KForm 4
Feb 13, 2026Hilty Justin C.Sale5,012$2.82$14.1KForm 4
Nov 17, 2025Nemati Marc A.President and CEOBuy100,000$3.89$389.0KForm 4
Aug 20, 2025Nemati Marc A.President and CEOBuy20,000$5.34$106.8KForm 4
Aug 19, 2025Reisdorf Kelly LDirectorBuy10,000$5.32$53.2KForm 4
Aug 19, 2025Cox Chris W.DirectorBuy10,000$5.11$51.1KForm 4

From Forms 4 filed with the SEC.

Major holders

Investors who own more than 5% of the shares must tell the SEC: a 13D if they may seek to influence the company, a 13G if they hold passively.

Executive pay

What the company paid its top executives, from the summary compensation table in its proxy statement. Total pay includes salary, bonus, stock and option awards and other pay, as the company valued them.

YearExecutiveAgeSalaryTotal pay
2025Marc Nemati38$354.0K$2.4M37
2025Justin C. Hilty50$296.1K$1.7M37
2025Matthew Vittitow49$296.1K$1.7M37
2024President and ChiefExecutive Officer$180.0K$1.3M37
2024Chief FinancialOfficer$180.0K$1.3M37
2024Chief OperatingOfficer$180.0K$1.3M37

Held by these funds

The largest holders among investment managers' 13F reports for the quarter ending Jun 30, 2026, the top 25 of 49. Change is in shares since the quarter before.

FundSharesValueShare of the fundChange
UBS Group AG1,049,077$2.4M0.0%+356,690
Vanguard Capital Management LLC850,029$1.9M0.0%−238,826
Susquehanna International Group, Llp586,028$1.3M0.0%−195,625
Jane Street Group, LLC488,920$1.1M0.0%+377,460
BlackRock, Inc.374,475$853.8K0.0%+7,910
Marshall Wace, Llp334,650$763.0K0.0%+257,159
Polar Asset Management Partners Inc.250,000$570.0K0.0%−4,312
Geode Capital Management, LLC226,987$517.9K0.0%−11,252
Renaissance Technologies LLC134,300$306.2K0.0%+89,500
Shay Capital LLC127,409$290.5K0.0%+125
Ackerman Capital Advisors, LLC120,000$273.6K0.1%No change
Vanguard Fiduciary Trust Co116,722$266.1K0.0%+813
State Street Corp102,521$233.7K0.0%No change
Moore Capital Management, LP100,000$228.0K0.0%No change
Prelude Capital Management, LLC82,292$187.6K0.0%+29,665
Manatuck Hill Partners, LLC75,000$171.0K0.1%New
Simplex Trading, LLC67,299$153.4K0.0%+35,272
XTX Topco Ltd65,829$150.1K0.0%New
R Squared Ltd62,609$142.7K0.1%+22,683
Evernest Financial Advisors, LLC59,000$134.5K0.0%New
Corsair Capital Management, L.P.56,405$128.6K0.0%New
IMC-Chicago, LLC50,350$114.8K0.0%−9,813
Bridgeway Capital Management, LLC50,000$114.0K0.0%No change
Northern Trust Corp44,807$102.2K0.0%−3,948
Engineers Gate Manager LP37,274$85.0K0.0%+14,277

13F reports cover disclosed long positions in U.S. stocks only.

SEC filer profile

How GrabAGun Digital Holdings Inc. is registered with the Securities and Exchange Commission, from its EDGAR record and the cover page of its latest annual report.

  • Name on EDGARGrabAGun Digital Holdings Inc.1
  • CIK0002051380
  • Employer ID (EIN)33-42891444
  • Filer statusNon-accelerated filer an emerging growth company; a smaller reporting company; not a shell company4
  • Incorporated inTexas4
  • Fiscal year endsDecember 311
  • Industry code (SIC)5940 Retail-Miscellaneous Shopping Goods Stores1
  • SEC reviewing officeOffice of Trade & Services, Division of Corporation Finance1
  • Business address200 East Beltline Road, Suite 403, Coppell, TX 750191
  • Phone56180535881
  • Shares outstanding29,513,438 as of Aug 10, 20267
  • Public float$0 as of Jun 30, 20255
  • AuditorWEAVER AND TIDWELL, L.L.P., Little Falls, New Jersey PCAOB ID 410; no auditor attestation of internal control over financial reporting4
  • On EDGAR sinceMar 21, 20251
  • Filings143 in all: 4 (41), 425 (30), 8-K (13), 3 (11), 144 (10), SCHEDULE 13G (6), 10-Q (4), CORRESP (4)1
    All 22 form types

    S-4/A (4), SCHEDULE 13G/A (4), UPLOAD (3), 8-A12B (2), CERT (2), 10-K (1), 424B3 (1), 8-K/A (1), ARS (1), DEF 14A (1), DEFA14A (1), EFFECT (1), S-4 (1), S-8 (1)

  • Latest filingsAnnual report (10-K) Mar 12, 2026
    Quarterly report (10-Q) Aug 13, 2026
    Proxy statement (DEF 14A) Apr 30, 2026
    Latest 8-K (8-K) Sep 3, 2026

Securities registered for trading

ClassSymbolExchange
Common Stock, par value $0.0001 per sharePEWCHX
Redeemable warrants, each whole warrant exercisable for one share of common stock at an exercise price of $11.50 per sharePEWWNew York Stock Exchange

From the cover page of the 10-K filed Mar 12, 2026 (Section 12(b) of the Exchange Act).4

Risk factors and legal proceedings

The risks GrabAGun Digital Holdings Inc. names in Item 1A of its 10-K filed Mar 12, 2026: 33 risks under these headings, as written.4

  • Business and Operational Risks
  • Our business depends on our vendors relationships, the availability of their products and the terms of the agreements governing those relationships, and if we lose those relationships, our product offerings would be limited and less desirable to our customers.
  • Our sales are dependent on continued innovations in the firearms and ammunition offerings by our vendors, the competitiveness of their offerings and our ability to develop relationships with new and emerging firearms and ammunition makers.
  • We sell products that create exposure to potential product liability, warranty liability or personal injury claims and litigation.
  • Gun violence prevention and legislative advocacy organizations that oppose sales of firearms and ammunition could inhibit sales of our products.
  • Negative publicity or broader changes in public perceptions about the firearms industry as a whole could affect the willingness of financial institutions and other service providers, including banks, third party payment processors, insurance providers and others, to continue doing business with GrabAGun, which could negatively impact our ability to carry out our business and operations and adversely affect our results of operations, cash flow and financial condition.
  • Substantial competition could reduce our market share and significantly harm our financial performance.
  • If we are unable to maintain and expand our network of Federal Firearms License (“FFL”) holders, whether as a result of competition or other factors, our business and financial results could be adversely affected.
  • GrabAGun’s growth to date may not be sustainable or indicative of future performance.
  • We are exposed to inventory risks, which could result in our products becoming obsolete or no longer in demand.
  • We may in the future make selective acquisitions and such acquisitions could disrupt our operations and may have an adverse effect on our financial results.
  • The success of our business depends on the continuing development, maintenance and operation of our information technology systems.
The other 22 risks
  • Breaches of data security and the failure to protect our information technology systems from cybersecurity threats could adversely impact our business.
  • Issues relating to the use or capabilities of AI, including social and ethical issues, in our eCommerce platform or offerings may result in reputational harm and liability and increased costs.
  • Real or perceived errors, failures or bugs in GrabAGun’s website could materially and adversely affect its operating results and growth prospects.
  • GrabAGun’s business depends on continued and unimpeded access to its website on the internet, which in turn relies on third-party telecommunications and internet service providers (“ISPs”). If GrabAGun or those who engage with its content experience disruptions in such internet service for any reason, such as the failure of ISPs to provide reliable services, or if ISPs are able to block, degrade or charge for access to GrabAGun’s website, we could incur additional expenses and the loss of traffic.
  • Changes in tax rates, changes in tax treatment of companies engaged in e-commerce, or the adoption of new tax legislation may adversely impact GrabAGun’s financial results.
  • If we lose any of our executive officers or key personnel, are unable to attract and retain the talent required for our business, our labor costs significantly increase or our approach to workforce management is ineffective, our business could be disrupted, and our financial performance could suffer.
  • Negative publicity or media coverage about GrabAGun or persons or businesses associated with GrabAGun could adversely affect GrabAGun’s reputation and its business, results of operations and future growth prospects.
  • A natural disaster or other adverse occurrence at our warehouse and fulfillment facility or a third-party provider location could damage our business.
  • Increases in the cost of commercial delivery services or disruptions of those services could materially adversely impact our business.
  • GrabAGun’s ability to implement our business plan successfully depends in part on our ability to further build brand recognition using our trademarks, service marks, proprietary products, trade secrets and other intellectual property, including our name and logos.
  • GrabAGun’s issuance of additional capital stock in connection with financings, acquisitions, investments, our incentive plan, or otherwise, will dilute all other shareholders.
  • GrabAGun may require additional funding to finance its operations, but adequate additional financing may not be available when it needs it, on acceptable terms, or at all.
  • Seasonality and weather conditions may cause our operating results to vary from quarter to quarter.
  • Our future operating results may fluctuate significantly, which may result in volatility in the market price of our stock and could impact on our ability to operate our business effectively.
  • Macroeconomic and Industry Risks
  • National and regional economic, social and political conditions may have an adverse impact on our business.
  • The interruption of the flow of firearms and ammunition from suppliers could disrupt our supply chain.
  • Legal and Regulatory Risks
  • The sale and purchase of firearms and ammunition are subject to extensive federal, state, local and foreign governmental laws, violations of which could result in the revocation of our licenses.
  • Failures in our FFL validation or shipment processes could lead to regulatory violations, customer dissatisfaction, and material harm to our business.
  • We are exposed to risks from legal proceedings, including intellectual property infringement claims, and audits, including ATF compliance inspections, which may result in substantial costs and expenses or interruption of our normal business operations.
  • Failure to comply with complex and evolving laws and regulations applicable to our operations or failure to meet stakeholder expectations on corporate responsibility matters could adversely affect our business, results of operations or cash flows.
  • The requirements of being a publicly reporting company have the potential to strain GrabAGun’s resources and divert its management’s attention.
  • GrabAGun may be exposed to risk if it cannot enhance and maintain its internal controls and procedures.

Legal proceedings

From time to time, we may be involved in various legal proceedings arising from the normal course of business activities. We are not presently a party to any litigation the outcome of which we believe, if determined adversely to us, would individually or taken together have a material adverse effect on our business, operating results, cash flows or financial condition.

The opening of Item 3, Legal Proceedings.4

Sources

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